Sports Radio Drives Fandom and Ad Impact: Audacy Study
Audacy study reveals sports radio drives 40% higher brand loyalty than other channels, with 60% of listeners considering advertised brands for purchase....
Volkswagen –
Volkswagen's advertising campaigns have featured memorable music choices that enhance their brand messaging and connect with audiences....
Advertiser Interest in Podcasting Hits 9-Year High
Advertiser interest in podcast advertising reaches a nine-year high in 2023, with 58% of brands planning to advertise in podcasts within six months....
ANA Highlights Top 5 Reasons for Diverse-Owned Media
ANA Media Conference panel reveals top 5 reasons brands should invest in diverse-owned media. American Urban Radio Networks executive outlines key benefits including reach, authenticity,...
Westwood One Releases Fifth Annual Podcast Advertising Study
Westwood One releases fifth annual podcast advertising study showing brand consideration up 2.5X and spending intention up 4X since 2015....
iHeartMedia SmartAudio Covid Recovery Program
iHeartMedia launches SmartAudio COVID Recovery Program to help brands reconnect with customers using data-driven radio and digital advertising solutions....
Dr Pepper & Complex Media Launch Music Studio
Dr Pepper launches its first music studio in Hollywood with Complex Media, featuring exclusive EPs from RZA, The Hood Internet, and David Andrew Sitek....
Executives Keynote 2014 International CES Las Vegas
Top executives from Twitter, Facebook, Ford, and other major brands to speak at 2014 International CES Brand Matters keynote in Las Vegas....