Yaman Coskun, Ex-Yamanair CEO, Launches yaman.AI
Former Yamanair CEO Yaman Coskun launches yaman.AI, combining human creativity with AI technology for radio advertising and local campaign development....
Tag : radio advertising
NCAA March Madness: Radio Fans More Engaged Than TV
New studies reveal NCAA March Madness radio listeners are significantly more engaged than TV viewers, creating greater advertising impact. Radio audiences are younger, more likely...
AM/FM Radio Campaign Boosts Brand Awareness and Sales
Extensive Spring 2024 AM/FM radio campaign across 20+ markets shows 10% boost in brand awareness and 12% increase in purchases. Study proves radio's power for...
Chad Broude Named 2025 Chief Judge for Radio Mercury Awards
Chad Broude, co-founder of Highdive Advertising, has been named chief judge for the 2025 Radio Mercury Awards. The agency previously won Best of Show honors...
Sports Radio Drives Fandom and Ad Impact: Audacy Study
Audacy study reveals sports radio drives 40% higher brand loyalty than other channels, with 60% of listeners considering advertised brands for purchase....
The Business Case for Radio Ads: Be Known
Explore the business case for AM/FM radio advertising and how strategic radio campaigns help brands build awareness before customers need their services....
Interep Severs Ties w/Emmis
Interep announced the discontinuation of national radio representation for Emmis Communications stations. The companies cited strategic changes as both pursue different business objectives....
Radio Personality Cherry Martinez Offers Free Commercials to
Radio DJ Cherry Martinez offers free commercials to minority-owned businesses affected by coronavirus on her FMHipHop show and streaming platforms....
Audacy Launches Modern Blueprint for Audio Advertising
Audacy releases State of Audio: Level Up, a comprehensive guide showing audio advertising drives 2x more attention than TV and social media with better ROI....
Tax Debt Relief Commercials: BEWARE
Tax debt relief companies advertised on radio stations may be legal but many make false promises or scam desperate taxpayers. Research thoroughly and get everything...
Live Presentation: Radio Works for Government Agencies
RAB presents 'Radio Works for Local and State Government Agencies' on October 18, featuring expert insights on prospecting government clients and building partnerships through radio...
Veritone Reports Strong Quarterly Growth
Veritone reports strong quarterly growth as Audacy expands use of Veritone Attribute for enhanced radio advertising analytics and campaign optimization....
NYC Radio Completes “Fall in Love with Radio” Campaign
NYC Radio Committee's 'Fall in Love with Radio' campaign reached 100M+ digital impressions, making advertisers 29% more likely to consider radio advertising....
2022 Radio Mercury Awards Finalists Announced
Ninety-eight radio campaigns made it to the 2022 Radio Mercury Awards finals. Winners will be announced June 9 at SONY Hall in New York City....
Meruelo Media Partners with Matrix and their Monarch Media
Meruelo Media partners with Matrix's Monarch Media Ad Sales Platform to enhance CRM capabilities and streamline operations across Power 106 and other stations....
Skyview Networks 2022 Advertiser Upfront
Skyview Networks hosted its Upfront 2022 presentation for over 300 ad community members, unveiling new syndicated shows and tech partnerships....
CUMULUS MEDIA ANNOUNCES AUDIO ACTIVE GROUP
Cumulus Media launches Audio Active Group, a comprehensive audio marketing advisory led by Pierre Bouvard to help brands optimize audio campaigns and creative strategy....
Radio & Social Media: Effective Advertising Campaigns
Radio and social media create powerful advertising partnerships with better ROI than single-platform campaigns. Learn unified messaging strategies that drive engagement across both platforms for...
Manage Network Ad Sales & Inventory
Key Networks partners exclusively with Clear Media Network to manage all advertising sales and inventory operations for the Dallas-based 24/7 music radio network launched in...
iHeartMedia SmartAudio Covid Recovery Program
iHeartMedia launches SmartAudio COVID Recovery Program to help brands reconnect with customers using data-driven radio and digital advertising solutions....
Skyview Networks Targets Messaging in Re-Opened States
Skyview Networks launches targeted messaging technology for reopening states during COVID-19 pandemic. The platform enables advertisers to customize radio campaigns at regional and individual market...
Pharmaceutical and DTC Brands Shift Focus to AM/FM Radio
Pharmaceutical giants AbbVie and Pfizer are leading a major shift to AM/FM radio advertising in 2020. Rising digital ad costs are pushing DTC brands away...
Study Reveals Radio’s Impact on First-Time Customers Online
LeadsRx and iHeartMedia study reveals radio drives 17% lift in automotive website traffic, with majority coming from first-time visitors within 10 minutes of hearing ads....
Varo Money Launches National Media Campaign with iHeartMedia
Varo Money launches multimillion-dollar marketing partnership with iHeartMedia for three-year national campaign across radio, digital and podcast platforms....
Rideshare Giants Uber and Lyft Target AM/FM Radio Listeners
New study reveals heavy AM/FM radio listeners are 3X more likely to use Uber and Lyft than TV viewers, making radio the ideal marketing medium...