Urban Radio Employee Becomes Innovative Entrepreneur

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Radio Employee Becomes Innovative Entrepreneur

A new concept in radio programming is born out of the struggle that radio veteran, Jacqui Allen, went through when she walked away from the industry and directly into the heat of the โ€œgreat recession.โ€

โ€œโ€ฆI had this idea for a specialty program that inspired listeners to dream, believe and live life more fullyโ€ฆ As I teetered on the edge of bankruptcy AND sanity, I was forced to take the concept off the shelfโ€ฆand start working itโ€ฆโ€(December 1, 2009) When Jacqui Allen, walked away from a 20 year career in radio, she walked right into one of the most difficult economic downturns in history. Out of her struggle to survive โ€œthe storm,โ€ she became an accidental entrepreneur. Today she is blazing new trails with Soul Inspired Productions, a multi-media platform that seeks to inspire people to dream without limits, believe in new possibilities, and live life to the fullest.

One of Jacquiโ€™s favorite quotes is from former Essence Editor-In-Chief, Susan Taylor who said, โ€œIn every crisis there is a message. Crises are natureโ€™s way of forcing changeโ€”breaking down old structures, and shaking loose negative habits so that something new and better can take their place.โ€

In the Fall of 2008, Jacqui Allen launched โ€œSoul Inspiredโ€ when she struck a deal with her first affiliate, WTYB, Savannah , Georgiaย  โ€œI actually came up with the concept in 2001 while I was in graduate school. I had this idea for a program that combined uplifting music– that wasnโ€™t necessarily gospel– with motivational messages and practical advice. As I teetered on the edge of bankruptcy AND sanity, I was forced to take the concept off the shelf, dust it down, and start working it,โ€ said Jacqui.

Since its launch, Jacqui Allenโ€™s vision for โ€œSoul Inspiredโ€ has greatly expanded. โ€œItโ€™s not just a radio show anymore,โ€ she says. โ€œMy plan is to create inspirational and motivational content that crosses all mediumsโ€”radio, television, film, books, and the internet.โ€

โ€œSoul Inspiredโ€ is being offered to traditional radio stations, FREE– on a one year trial basis.

Contact [email protected]

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