HomeMusic Industry TrendsSteelers Get Extended Broadcast Deal

Steelers Get Extended Broadcast Deal

iHeartMedia Pittsburgh announced today an extension of its audio agreement with the Pittsburgh Steelers which will have iHeartMedia powering the newly created “Steelers Audio Network” through the 2028 season.

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The “Steelers Audio Network” will feature game day broadcasts, ancillary programs, digital audio (Steelers Nation Radio), podcasts and social media content.

Fans can find the “Steelers Audio Network” and its programming year-round across a variety of platforms – 102.5 WDVE, Fox Sports Pittsburgh (970AM), Steelers Nation Radio, the Steelers mobile app, the iHeartRadio mobile app, as well as the team and station’s websites.

The partnership also includes promotional support across all six iHeartMedia Pittsburgh stations and websites.

In addition, 102.5 WDVE will continue to be the home of Pittsburgh Steelers game broadcasts. Steelers games have been broadcast on the station since 1999.

“We are excited to announce the continuation of our long-standing partnership with iHeartMedia and our flagship station, 102.5 WDVE,” said Ryan Huzjak, Steelers Vice President of Sales and Marketing.

“We teamed up with iHeart to build a new platform that allows Steelers Nation to connect with the team – where they want and on their terms.” The new agreement features year-round programming across the “Steelers Audio Network”, including over 1,000 hours of live and on-demand Steelers programming each season.

Live Steelers programming will now be featured Monday through Friday, up to 8 hours per day, throughout the season on Fox Sports Pittsburgh (970AM), IHeartMedia’s local over-the-air sports station. “We are thrilled to continue our collaboration with the Pittsburgh Steelers,” said Kevin LeGrett, President of iHeartSports.

“Our renewed agreement, now known as ‘Steelers Audio Network’ encompasses a comprehensive range of audio offerings, delivering an exceptional listening experience for Steelers fans.

Additionally, we’re excited to provide promotional support and further brand awareness across all six iHeartMedia Pittsburgh stations and digital sites. Our longstanding partnership continues to thrive, and we look forward to celebrating many more victories together!”

“iHeartMedia Pittsburgh and the Steelers have had a longstanding partnership,” said Tim McAleer, Market President, iHeartMedia Pittsburgh.

“We are thrilled to continue to give Steelers fans access to Steelers audio broadcasts and unique Steelers programing content for years to come.”

iHeartMedia is the leading media outlet in the Pittsburgh market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service – with 3 billion app downloads and more than 160 million registered users.

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