If you’ve been keeping up with digital entertainment trends over the past couple of years, you’ve undoubtedly noticed the exponential growth of online video content. Nowhere is this more evident than on BlackTree TV, the leading YouTube destination for African-Americans and one of the largest providers of urban entertainment content online. This innovative platform has not only burgeoned in the digital space but has also made its mark on the mainstream television scene. With its daily network TV show, ‘BlackTree on TV’, broadcast on Soul of the South Network and hosted by Alex Hudgens, it’s changing the way we consume Hollywood news and entertainment content.
BlackTree TV’s Leap to Television
Launching a daily network TV program, BlackTree TV has broken new ground as the first urban YouTube channel to do so. The half-hour series leverages BlackTree TV’s extensive coverage and deep library of interviews, red carpet arrivals, behind-the-scenes, and set visits to deliver a comprehensive weekly rundown of Hollywood’s best offerings. This move is underpinned by Soul of the South’s drive to integrate powerful web concepts, reinforcing its position as a contemporary multi-platform network.
Soul of the South’s Exciting Lineup
Alongside ‘BlackTree on TV’, Soul of the South has introduced a range of new original programs. These include ‘DC Breakdown’, a politics-centric show; ‘Booker T’s Reality of Wrestling’, offering an unscripted view of Southern-Style Wrestling; and ‘Transform with Les Brown’, bringing the legendary motivational speaker back to our screens.
BlackTree TV’s Continued Growth
With over half a billion cumulative views on YouTube, BlackTree TV continues to expand its brand across multiple distribution platforms. Their partnership with Soul of the South further helps the brand reach more viewers with its unique blend of entertainment content.
BlackTree TV’s Distribution Success
In addition to its YouTube success, BlackTree TV has garnered over half a billion views across 17 distribution platforms. The network’s popularity led to a content distribution deal with Premier Retail Network, Inc. (PRN), a global leader in digital place-based media. This partnership has allowed BlackTree TV content to reach over 90 million shoppers a month in more than 11,000 retail locations, including Walmart and Costco.
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