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AIRE Radio Launches “Por el Placer de Vivir” Syndication

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AIRE Radio Networks announced today an agreement to syndicate the radio show “Por el Placer de Vivir con Cesar Lozano” (The Joy of Living with Cesar Lozano) commencing on August 11th. Known for the uplifting influence and power of his aspirational philosophy, Dr. Cesar Lozano will air Monday through Friday on the Aire Radio Networks’ national platform.”We’re extremely excited about our partnership with Dr.

Lozano,” stated Elisa Torres, Senior Vice President of Network Operations and Affiliate Sales of AIRE Radio Networks. “There’s no question that his experience and unique life-approach bring captivating content and create a powerful new vehicle for our advertisers and audiences,” she added. Dr. Lozano will offer daily advice on how to cultivate and nurture all aspects of the mind, body and soul by exploring the many ways in which an individual can lead a happier life.

The program will debut in major Hispanic DMAs such as Los Angeles, Chicago, San Francisco, Sacramento and McAllen, among others.”Dr. Lozano is a well-known and profoundly inspiring personality. With an established on-air national footprint, his content will now align with our advertisers’ national branding needs,” stated Jack Hobbs, Executive Vice President Corporate Sales at AIRE Radio Networks.

As one of Latin America’s most celebrated self-transformational speakers, Dr. Lozano is loved and respected by his many fans for his energetic and optimistic reflections on life.”This is a tremendous opportunity and I can’t wait to share my thoughts and beliefs on the joys of life with America’s Hispanic community,” commented Dr. Lozano. “I am looking forward to working together with AIRE Radio Networks in providing listeners with a sure-fire formula for meeting the conflicting demands of modern-day life.”

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