The Hello Group Publishing and Sony Music Publishing Benelux today announced the renewal of their multi-year creative partnership. The deal will see SMP elevating global support to THG Publishing � the music publishing division of The Hello Group � across A&R, sync, licensing, and administration and will advance collaboration across Southeast Asia and Asia-Pacific markets.Taylor Jones, CEO and Global Head of Creative at THG said, �Sony Music Publishing, with whom we have enjoyed a multi-year partnership, have been along with us for the ride as we�ve grown into a major force in SE Asia. Mich�le and her team provide us world-class support on an international level, have allowed our flexible operating ideas to flourish, and supported our trajectory in fast-growing international markets such as India, Middle East and of course, our continued traction in South Korea and Japan. Read more: ESNS 2026: Celebrating 40 Years of Music and Emerging Talent.
We are excited to renew our deal with SMP, cementing our commitment to a long-term partnership.�Mich�le Hamelink, Managing Director, Sony Music Publishing Benelux, said, �We are incredibly proud to continue our partnership with The Hello Group�s amazing team and their impressive roster of songwriters. It has been a privilege to harness the power of SMP�s global infrastructure to support Taylor and his team in their amazing journey. Their success is a testament to their forward-thinking vision, and we�re excited to build upon the momentum we�ve created together.� Launched in 2021, THG Publishing has placed numerous hits in the K-Pop and J-Pop markets with its roster of multi-platinum songwriters and producers.
Headquartered in Hollywood, CA and operating in London, Seoul, and most recently Mumbai and Dubai, THG�s recent chart successes include the 4x platinum single �Smoothie� by NCT Dream; �More,� �Drop� and �Tag� from INI�s multi-platinum and Billboard #1 EP MATCH UP; �Shout Out� byENHYPEN; �Lemonade,� �Black Clouds� and �Ay-Yo� by NCT 127 and TWICE Japan�s lead single �Dive.�THG Publishing�s current roster of songwriters includes hitmakers Alawn (�Smoothie � NCT Dream, �Eleven� � IVE); Andy Love (�Sacrifice� � ENHYPEN, �DIVE� � TWICE, �Blue Spring� � TXT) ; Calixte (�Ay-Yo,� �Sticker� � NCT 127), Rokman (�Lemonade,� �Black Clouds� � NCT 127); Benji Bae (�Smoothie� � NCT Dream, �Lemonade� � NCT 127, �Loud,� �More,� �Drop� � INI); David �Bangkok� Anthony (�Back 2 Luv,� �Colourz� � EVERGLOW); Waveshower (�Shout Out� � ENHYPEN, �Bad Chemical� � Xdinary Heroes); Carmen Reece (�DIVE� � Twice); Polar (�Next Page� � IVE); and Sapphire (�Unity� � Alan Walker).New additions include Avery Walker, Nanee, Andrei Dan, Rodrigo Martins, Karan Kanchan, as well as published works from Guru Randhawa and Jonita Gandhi, who earned success with their collaboration �Addicted � by The Chainsmokers & Zerb, and Salim-Sulaiman with the Steve Aoki remix of �Chhaila� featuring Shreya Ghoshal & Sunidhi Chauhan from Bhoomi 2024. For more stories, visit Radio Facts.
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