Cumulus Media Taps New Morning Host on Memphis Country Station


Cumulus Media (NASDAQ: CMLS) announces that it has appointed Andrew “Latty” Latimer as On-Air Host, Mornings, for Memphis Country radio station KIX 106/WGKX-FM. Latimer, a native Memphian, graduated from Germantown High School and attended The University of Memphis before launching his radio career.

He was previously Morning Host for Memphis Classic Hits station Q107.5/WHBQ-FM and was also an on-air personality for Memphis radio stations I96/WIVG-FM (Rock) and 101.9 Kiss FM/KWNW-FM (Top 40). Latimer will debut on KIX 106 on Monday, May 31st, and can be heard weekday mornings from 6:00am-10:00am.

Morgan Bohannon, Vice President/Market Manager, Cumulus Memphis, said: “Latty is a Memphis guy and is excited about being on a heritage brand like KIX 106, which will celebrate 40 years on-air in 2023. He’s high energy, smart, creative, and lives an active lifestyle with a great work ethic. He’s just the perfect fit.”

Chad Heritage, Program Director, KIX 106, commented: “We are excited to have Latty join the KIX 106 morning show. He knows the market and is going to bring a lot of energy and creativity to Cumulus Memphis and will help make the KIX 106 brand even bigger and better.”

Andrew “Latty” Latimer remarked: “I’m honored and humbled to be part of a legendary station like KIX 106. I grew up listening to the station and now it’s a dream come true to work for them and do morning radio in the city I grew up and love. Let’s sit back, relax, and enjoy the ride!”

For more information or to stream KIX 106, visit:

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