Cumulus Media Appoints New Director of Sales for Boise Radio Stations


Cumulus Media (NASDAQ: CMLS) announces that it has appointed Nancy Wirth as Director of Sales for Cumulus Boise’s six-station radio group. A 23-year veteran of radio and television sales and marketing, Wirth joins Cumulus from theDove, a regionally syndicated faith-based radio and television group in Medford, OR, where she was Senior Partnership and Marketing Director.

Prior to that, she was General Sales Manager for Horizon Broadcasting Group in Bend, OR, and was Senior Account Executive for Combined Communications and was Senior Producer/Sales & Marketing Representative for Linden Media. Wirth joins Cumulus Boise on Friday, April 1st.

Don Morin, Regional Vice President/Market Manager, Cumulus Boise/Eugene/Reno, said: 

“Nancy’s experience, drive and leadership skills will help our sales force grow and create a deeper engagement with our clients. We are beyond excited to have Nancy join our team.”

Wirth commented: “Cumulus has always been the best of the best. I am ecstatic to be part of the Cumulus Boise team, and I look forward to working with everyone and growing in this dynamic company.” 

Cumulus Media owns and operates six radio stations in Boise, including: KBOI 93.1FM/670AM (News/Talk), Kissin 92.3FM/KIZN-FM (Country), 96.9 The Eagle/KKGL-FM (Classic Rock), 95.3FM The Ticket/KTIK-FM (Sports) and Magic 97.9FM/KQFC-FM (AC).

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