Nielsen and Westwood One Extend Their Relationship
Nielsen and Westwood One extend multi-year partnership for exclusive BDSradio measurement across Cumulus stations and syndicated programming....
Media Rating Council accredits four Arbitron PPM markets
Media Rating Council grants accreditation to four additional Arbitron Portable People Meter markets including Chicago and San Francisco. 18 PPM markets now display MRC accreditation....
Nielsen to Acquire Arbitron
Nielsen announced it will acquire radio measurement firm Arbitron for $48 per share in cash, a 26% premium. The merger aims to enhance measurement capabilities....