Radio Facts
Music Business News

Nielsen Year-End Most Popular Radio Formats in PPM Markets

0 views

As the calendar gets ready to change to 2015, we look back at national radio listening trends among the more than 243 million Americans (aged 12 and older) who tune in each week to see which formats kept toes tapping across the country.2014 was an up and down year for Country, America’s No. 1 overall format in the 48 Nielsen portable people meter (PPM) markets. In June, the format peaked at its all-time best for audience share, before ending the year with four straight months of declines. News/Talk remained the top-ranked overall format with listeners 6+, but its lead over the competition has grown smaller with every passing year.

And Hot Adult Contemporary (AC) lived up to its name in 2014, rising up the charts with listeners young and old, and moving from fifth to third this year among audiences aged 18 to 34. The charts below break down the national listening landscape for the top 10 most popular radio formats of 2014 in Nielsen’s PPM markets.TOP 10 AUDIO FORMATS OF 2014 (PERSONS 6+)Rank Format P6+ Share1. News Talk Information 8.8%2.

Pop Contemporary Hit Radio (CHR) 8.3%3. Country 8.2%4 Adult Contemporary (AC) 7.1%5. Hot Adult Contemporary (AC) 6.2%6.

Classic Hits 5.2%7. Urban Adult Contemporary (AC) 4.9%8. Classic Rock 4.7%9.

All Sports 4.4%10 Mexican Regional 3.7%Source: NielsenAQH�Average quarter hour. Data from January-November 2014. Persons 6+ AQH across all 48 PPM markets, Mon-Sun 6 a.m.-12 midnight.

Read as: Year-to-date (through November 2014), 8.8% of U.S. radio listeners aged 6+ were tuned to a News/Talk Radio Station during any 15-minute period during the day.TOP 10 AUDIO FORMATS OF 2014 (PERSONS 18-34)Rank Format P18-34 Share1. Pop Contemporary Hit Radio (CHR) 12.3%2. Country 9.8%3.

Hot Adult Contemporary (AC) 7.1%4 Rhythmic Contemporary Hit Radio (CHR) 6.7%5. Adult Contemporary (AC) 5.9%6. Urban Contemporary 5.8%7.

Mexican Regional 5.2%8. Alternative 5.0%9. Classic Rock 3.9%10 News Talk Information 3.5%Source: NielsenAQH�Average quarter hour.

Data from January-November 2014. Persons 18-34 AQH across all 48 PPM markets, Mon-Sun 6 a.m.-12 midnight. Read as: Year-to-date (through November 2014), 12.3% of U.S. radio listeners aged 6+ were tuned to a Pop CHR Radio Station during any 15-minute period during the day.TOP 10 AUDIO FORMATS OF 2014 (PERSONS 25-54)Rank Format P25-54 Share1.

Pop Contemporary Hit Radio (CHR) 9.0%2. Country 8.0%3. Adult Contemporary (AC) 6.9%4 Hot Adult Contemporary (AC) 6.8%5.

News Talk Information 6.2%6. Classic Rock 5.3%7. All Sports 5.0%8.

Urban Adult Contemporary (AC) 4.8%9. Mexican Regional 4.6%10 Classic Hits 4.5%Source: NielsenAQH�Average quarter hour. Data from January-November 2014.

Persons 25-54 AQH across all 48 PPM markets, Mon-Sun 6 a.m.-12 midnight. Read as: Year-to-date (through November 2014), 9.0% of U.S. radio listeners aged 6+ were tuned to a Pop CHR Radio Station during any 15-minute period during the day.

Related

Radio Survives Amid Podcasts and Streaming

Kevin Ross

Former Obama Caign Analytics Chief to Guide CBS RADIO

Digital and Radio Facts

Finalists for the 2023 NAB Marconi Radio Award Revealed

Shann

XM Satellite Radio 2Q 2007 Results

Digital and Radio Facts

Byron Allen’s Studios Partners with Nielsen

Digital and Radio Facts

D.L. Hughley & Russell Perry at Industry Event

Digital and Radio Facts

Radio Hall of Fame 2025 Nominations Open

Digital and Radio Facts

Audacy wins 20 Regional Murrow Awards

Radio Facts

Manage Network Ad Sales & Inventory

Digital and Radio Facts

Leave a Comment

* By using this form you agree with the storage and handling of your data by this website.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

Regional News