Quu Inc., the trusted industry leader providing easy deployment of visual content for radio, and Saga Communications, Inc. announce a group-wide agreement for Saga�s radio stations to exclusively use Quu�s technology to publish programming and advertiser messages on vehicle dashboards. By adding in-dash Visual Quus to its radio broadcasts, Saga�s stations will have a consistent display with revenue-generating opportunities.
Saga will use Quu�s flexible enterprise platform to increase listener engagement and revenue across all markets. Key features include robust training and support, local and centralized messaging, sales products, 24/7 visual monitoring, reporting, Rapid technology, DTS AutoStage integration, and, in some cases, Quu�s patented Content Partnership sponsorship.
Chris Forgy, President and CEO of Saga Communications, Inc. said, �We are delighted with the partnership we are forging with Quu. Steve Newberry and his team are as customer-obsessed as we are. They provide a platform, training, and support that will allow us to better connect our advertisers to our listeners and our listeners to our advertisers in the communities Saga serves.�
�We look forward to combining our cutting-edge solutions with Saga�s radio expertise and rich history of cultivating meaningful relationships with their listeners,� said Steve Newberry, CEO of Quu. �Working alongside Chris and his entire team is a pleasure. We�re confident Quu will boost listenership and revenue while expanding Saga�s connection with audiences.�
Discover how stations are using new dashboard display experiences to grow time spent listening and generate new, long-term business. Visit myquu.net to learn more.