Rick Ross is using the 20th anniversary of Port of Miami to spotlight the album that launched his run and the hustle that followed. For publishers, songwriters, and rights holders, the story matters because Ross is framing a two-decade career around recorded music, live performance, and business expansion at the same time he prepares a new album release.
Miami roots, Miami celebration
Ross’ debut album, Port of Miami, turns 20 this year, and Billboard flew to Miami to spend time with him as he prepared to perform with a live orchestra in front of his hometown crowd at the James L. Knight Center. Born and raised in Miami’s Carol City neighborhood, Ross said his goal was always to have enough money to call South Beach home while also providing for his family, and he says he has done that since the release of his platinum debut album.
A career built on music, touring, and business
The latest installment of Billboard Presents follows Ross to SiriusXM headquarters, behind the scenes at tour rehearsals, an exclusive event at his South Beach Brewing Company, and the opening night of his POM20 Tour. In the piece, Ross reflects on the legacy of Port of Miami, his South Florida roots, and the hustle that helped him build his empire.
He also talks about Drake and 50 Cent, joking that they are not in the Illuminati anymore. The article says Ross opens up about the impact of his first project, the energy of kicking off the tour in Miami, and the mindset that has continued to shape his career two decades later.
Set In Stone is next
Ross is getting ready to release his 12th album, Set In Stone, later this summer. The article closes by pointing readers to Billboard Presents: Rick Ross, which ties together the anniversary celebration, his current tour activity, and the rollout of the new album.
What to watch next: Ross’ performance with a live orchestra in Miami, the continuing POM20 Tour, and the arrival of Set In Stone later this summer.
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