Kanye and TIDAL Have Something Big Planned for Friday

ATLANTA, GA – JUNE 20: Kanye West performs at the Hot 107.9 Birthday Bash Block Show at Philips Arena on June 20, 2015 in Atlanta, Georgia. (Photo by Prince Williams/WireImage)Following the precedent set by his instantly sold-out presentation at Madison Square Garden in February – which was livestreamed to over 200 million people worldwide by global music and entertainment platform, TIDAL – today Kanye West has announced another milestone: an exclusive premiere event, at the world famous LA Forum this Friday, June 24th at 7pm PST, for the new visual to “Famous,” the first single from West’s history-making seventh consecutive #1 album, The Life Of Pablo. Doors open at 6pm.Tickets for the premiere will go on sale for $25 at 10am PST tomorrow morning through Ticketmaster: https://www.ticketmaster.com/event/090050D510CD5572A limited amount of local TIDAL members will have access to tickets as well, via TIDAL social channels.For those unable to attend, the event will be livestreamed on TIDAL for members and non-members alike worldwide. In addition, the visual for “Famous” can be seen exclusively on TIDAL for one week. The “Famous” livestream is the latest exle of the exclusive content and experiences available for TIDAL members, solidifying the platform as a go-to destination to connect fans to their favorite artists.Earlier this week, due to off-the-charts demand, Kanye West added a fourth show at the LA Forum for his upcoming SAINT PABLO TOUR, after the first three October dates sold out instantly, along with two nights at Madison Square Garden, two nights in Chicago, and multiple other dates. As Kanye’s history-making live performances continue to innovate the concert experience and set new standards for the visual medium, his SAINT PABLO TOUR, promoted exclusively by Live Nation, is the most anticipated concert event of the year.Kanye West released his seventh solo album for Def Jam Recordings, The Life Of Pablo, to universal critical acclaim. The New York Times, on its front page, declared: “With flux embedded in its DNA, “Pablo” is crisply alive, like water that’s still boiling even though the flame is off. Pay close attention to the multiple iterations and you hear an artist at work…It’s everything bared — process as art.” Rolling Stone raved: “a complex, conflicted masterpiece.” “His devotion to the craft of album-making remains his greatest talent,” Pitchfork mused. “Albums are his legacy…His ability to package hundreds of stray threads into a whole that feels not just thrilling, but inevitable – at this, he is better than everyone.” And USA Today simply asked: “Is Kanye West the greatest artist of the 21st century?”