VRTCL, the leading influencer and viral marketing agency driving content-first narratives for brands, music, and celebrity clients, has promoted Imani “Mango” Lewis to Director. In her new role, Imani will lead overall operations for the entire VRTCL team.
“Imani’s exceptional talent and dedication have consistently driven some of our most successful influencer campaigns in recent years,” said FH Media CEO, Ash Stahl. “Her innovative strategies and unwavering commitment to excellence make her an invaluable asset to the VRTCL team.”
Lewis’s promotion follows the success of several high-impact campaigns, including Beyonce’s “Texas Hold Em”, which topped the TikTok Top 10 for two weeks, reached #1 on both the Billboard Hot 100 and Billboard Hot Country charts and made Shaboozey and Beyonce the first two black artist to lead the chart back to back; Dasha’s “Austin,” which stayed in the TikTok Top 10 for three weeks and amassed 3.2 billion TikTok views; and Madison Beer’s campaign, which held the TikTok Top 10 for two weeks, achieved #1 on the Billboard Dance chart, and reached #8 on the Billboard x TikTok chart.
In addition, last year, spearheaded the influencer campaign for Lil Durk’s “All My Life,” resulting in the song being featured on TikTok’s Top Track charts for three consecutive weeks.
“I am eager to continue building a successful and dynamic team at VRTCL. I am grateful for the support and collaboration of the Flighthouse team, and I look forward to achieving even greater milestones together in this new role,” said Imani “Mango” Lewis.
