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Arbitron Accelerates Planned Increase in its Cell-Phone-Only Household Sample Target for Diary Markets from...

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Radio Facts: Increase in cell-phone-only household sample target scheduled to be implemented six months earlier than previously announced All Arbitron-rated radio markets in all fifty United States* include cell-phone-only household sampling Spring and Summer 2009 Results show substantial gains in key sample quality metric for Persons aged 18-34 Arbitron Inc.

Arbitron Outlines Two Key Sample Quality Improvement Initiatives for Diary and PPM Markets

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Radio Facts: Arbitron Outlines Two Key Sample Quality Improvement Initiatives  for Diary and PPM Markets Increasing Diary cell-phone-only household sample target to  average of 15 percent; Increasing PPM cell-phone-only household sample target to  average of 20 percent Arbitron Inc. (NYSE: ARB) today announced two sample quality improvement initiatives as part of its ongoing continuous improvement program.

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