As part of the year-long celebration of Super Bowl 50, which will be played on Sunday, Feb. 7, 2016, the NFL announced the PEPSI SUPER BOWL 50 HALFTIME SHOW on CBS will echo elements of the NFL’s On the Fifty campaign – honoring the past, recognizing the present and looking ahead to the next 50 years.
This announcement is just the beginning. One of the global superstars performing at the PEPSI SUPER BOWL 50 HALFTIME SHOW on CBS will be revealed next Thursday, Dec. 3 during the Green Bay–Detroit game on CBS and NFL Network. Kickoff is at 8:25 p.m. ET.
Fans are encouraged to visit Pepsi.com now for a sneak peek of next Thursday’s announcement.
For the first time ever, fans will receive exclusive PEPSI SUPER BOWL 50 HALFTIME SHOW content and behind-the-scenes access to the making of this unprecedented event.
The Pepsi Super Bowl Halftime Show is the most-watched musical event of the year. More than 118.5 million U.S. viewers watched last year’s show – marking the most-watched Halftime Show ever. Both Super Bowl 50 and the Halftime Show will be broadcast worldwide from Levi’s Stadium in the San Francisco Bay Area.
The esteemed list of recent halftime acts includes Katy Perry, Bruno Mars, Beyoncé, Madonna, The Who,Bruce Springsteen & The E Street Band, Tom Petty and the Heartbreakers, Prince, the Rolling Stones, Paul McCartney, U2 and more.
Super Bowl 50 marks Pepsi’s fourth year as the title sponsor of the Super Bowl Halftime Show, and 14th year as an NFL partner. Pepsi and the NFL have teamed up again to provide fans with a halftime experience worthy of pop-culture’s biggest stage.
This year, Pepsi brings fans closer than ever to the show with unprecedented content and an exclusive behind the scenes look at what it takes to pull off the biggest music event of the year through its unique digital mini-series, “Pepsi presents: The Super Bowl Halftime Show Show.”
The PEPSI SUPER BOWL 50 HALFTIME SHOW is an NFL NETWORK PRODUCTION led by executive producer RICKY KIRSHNER and director HAMISH HAMILTON.
HISTORY OF SUPER BOWL HALFTIME ENTERTAINMENT
|
SUPER BOWL |
HALFTIME |
|
I |
Universities of Arizona and Michigan Bands |
|
II |
Grambling University |
|
III |
“America Thanks” with Florida A&M University |
|
IV |
Carol Channing |
|
V |
Florida A&M Band |
|
VI |
“Salute to Louis Armstrong” with Ella Fitzgerald, Carol Channing, Al Hirt and U.S. Marine Corps Drill Team |
|
VII |
“Happiness Is…” with University of Michigan Band and Woody Herman |
|
VIII |
“A Musical America” with University of Texas Band |
|
IX |
“Tribute to Duke Ellington” with Mercer Ellington and Grambling University Bands |
|
X |
“200 Years and Just a Baby” Tribute to America’s Bicentennial |
|
XI |
“It’s a Small World” including crowd participation for first time with spectators waving colored placards on cue |
|
XII |
“From Paris to the Paris of America” with Tyler Apache Belles, Pete Fountain and Al Hirt |
|
XIII |
“Super Bowl XIII Carnival” Salute to the Caribbean with Ken Hamilton and various Caribbean bands |
|
XIV |
“A Salute to the Big Band Era” with Up with People |
|
XV |
“A Mardi Gras Festival” |
|
XVI |
“A Salute to the 60’s and Motown” |
|
XVII |
“KaleidoSUPERscope” (a kaleidoscope of color and sound) |
|
XVIII |
“Super Bowl XVIII’s Salute to the Superstars of the Silver Screen” |
|
XIX |
“A World of Children’s Dreams” |
|
XX |
“Beat of the Future” |
|
XXI |
“Salute to Hollywood’s 100th Anniversary” |
|
XXII |
“Something Grand” featuring 88 grand pianos, the Rockettes and Chubby Checker |
|
XXIII |
“Be Bop Bamboozled” featuring 3-D effects |
|
XXIV |
“Salute to New Orleans” and 40th Anniversary of Peanuts’ characters, featuring trumpeter Pete Fountain, Doug Kershaw & Irma Thomas |
|
XXV |
“A Small World Salute to 25 Years of the Super Bowl” featuring New Kids on the Block |
|
XXVI |
“Winter Magic” including a salute to the winter season and the winter Olympics featuring Gloria Estefan, Brian Boitano and Dorothy Hamill |
|
XXVII |
“Heal the World” featuring Michael Jackson and 3,500 local children; finale included audience card stunt |
|
XXVIII |
“Rockin Country Sunday” featuring Clint Black, Tanya Tucker, Travis Tritt, Wynonna & Naomi Judd; finale included flashlight stunt |
|
XXIX |
“Indiana Jones and the Temple of the Forbidden Eye” featuring Tony Bennett, Patti LaBelle, Arturo Sandoval, the Miami Sound Machine and stunts including fire and skydivers; finale included audience participation with light sticks |
|
XXX |
Diana Ross celebrating 30 years of the Super Bowl with special effects, pyrotechnics and stadium card stunt; finale featured Diana Ross being taken from the stadium in a helicopter. |
|
XXXI |
“Blues Brothers Bash” featuring Dan Akroyd, John Goodman and James Belushi, also featuring “The Godfather of Soul” James Brown and ZZ Top |
|
XXXII |
“A Tribute to Motown’s 40th Anniversary” including Boyz II Men, Smokey Robinson, Queen Latifah, Martha Reeves and The Temptations |
|
XXXIII |
“Celebration of Soul, Salsa and Swing” featuring Stevie Wonder, Gloria Estefan, Big Bad Voodoo Daddy and tap dancer Savion Glover |
|
XXXIV |
“A Tapestry of Nations” featuring Phil Collins, Christina Aguilera, Enrique Iglesias, Toni Braxton and an 80-person choir |
|
XXXV |
“The Kings of Rock and Pop” featuring Aerosmith, *N’SYNC, Britney Spears, Mary J. Blige and Nelly |
|
XXXVI |
U2 |
|
XXXVII |
Shania Twain, No Doubt and Sting |
|
XXXVIII |
Janet Jackson, Kid Rock, P. Diddy, Nelly and Justin Timberlake |
|
XXXIX |
Paul McCartney |
|
XL |
The Rolling Stones |
|
XLI |
Prince |
|
XLII |
Tom Petty & The Heartbreakers |
|
XLIII |
Bruce Springsteen & The E Street Band |
|
XLIV |
The Who |
|
XLV |
The Black Eyed Peas, Usher, Slash |
|
XLVI |
Madonna with guests Cee Lo Green, LMFAO, M.I.A. and Nicki Minaj |
|
XLVII |
Beyoncé with guests Destiny’s Child |
|
XLVIII |
Bruno Mars with guests Red Hot Chili Peppers |
|
XLIX |
Katy Perry with guests Missy Elliott and Lenny Kravitz |
