M.C. Richardson, a pivotal figure in the Kansas City media landscape and the founder of the United Minority Media Association (UMMA), has passed away at the age of 86. Known for his unwavering commitment to equity and representation, Richardson’s contributions have significantly shaped the opportunities available for people of color in the broadcast and print media sectors.
Founded in August 1974, UMMA became a key organization in the Kansas City area, focusing on advancing the interests of minority media professionals. Under Richardson’s leadership, the association joined the National Black Media Coalition, further amplifying its advocacy efforts. His vision was instrumental in creating a platform that championed diverse voices in media, particularly at a time when such representation was often lacking.
Richardson also made his mark as a radio host on KKFI, a community station in Kansas City, where he led the program “Guess Who’s Coming to Kansas City.” The show featured discussions on culture, leadership, and community issues, hosting notable guests including local politicians and sports figures. His engaging style and memorable catchphrases became a hallmark of his broadcasting career.
Beyond radio, Richardson contributed to the community through his work as the founder, editor, and publisher of City, Inner and Outer Magazine, which served as a vital platform for local voices. His legacy is characterized by a dedication to uplifting the community and fostering representation in media, making a lasting impact that extends beyond Kansas City.

