Superstars of Hip-Hop/R&B Celebrate Black History Month on Music…

Soulja Boy on Music Choice

Quote start“I Am Black Music.”Quote end

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Music Choice celebrates Black History Month with a campaign to drive viewers to artists and music videos through an overarching celebratory African-American “I Am Black Music” theme.

Viewers will witness their favorite African American artists including Soulja Boy, Keri Hilson, and Ray J. describing themselves as “I AM” and how they relate to their music in a poetic, inspiring and empowering message.

Spots encourage viewers to tune into Music Choice’s linear music channels, Black History Month Video On Demand (VOD) folders and broadband content.

About Music Choice:

Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices. Music Choice programs dozens of uninterrupted music channels; produces Music Choice Originals that feature today’s hottest established and emerging artists; and offers thousands of music videos. Music Choice is a partnership among subsidiaries of Microsoft Corporation, Motorola, Inc., Sony Corporation of America, EMI Music and several leading U.S. cable providers: Comcast Cable Communications, Cox Communications and Time Warner Cable. MUSIC CHOICE ® is a registered trademark of Music Choice. | Twitter: @MusicChoice | Facebook:

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