Sleigh bells might be ringing, but what really gets U.S. consumers in the holiday spirit is, literally, the sound of music! According to a recent Nielsen survey, nearly half of all respondents (49.5%) said hearing holiday music on the radio put them in the holiday spirit. Key findings of the analysis include:In 2013, these Radio Stations played the most holiday music with over 1.1 million spins, and 45% of all holiday music airing on the radio came from AC. 122 holiday songs were played so often that they generated 69% of the airplay last year—showing that a small portion of the holiday universe drives seasonal programming. 57% of women said hearing holiday music on the radio put them in a holiday mood compared to 42% of men.
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