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Sony Seeks VP Urban Radio Promotion

190941_4e9850559fe5c5.19864064_company_headerVice President, Urban Promotion (Urban Mainstream & Urban AC Format)

US-NY-New York


Working closely with EVP of Urban Artist Development this position sets strategy for the department as well as secures radio airplay for artists distributed by . 


* Oversee all RED's urban radio promotion staff airplay efforts
* Work with RED-distributed labels on radio efforts
* Main point of contact to our labels promotion staffs to strategize radio campaigns and initiatives
* Strategize/communicate with RED distributed  presidents/owners in maximizing radio initiatives
* Liaise with artists and artist management per label requests
* Promote assigned projects directly to stations, consultants and programmers  to obtain radio airplay at Urban Mainstream and Urban AC formats
* Oversee relationships with Independent Promotion consultants
* Work closely with RED Label Management department to identify potential artist opportunities
* Work with RED marketing, digital and sales departments to maximize radio initiatives
* Analyze the effectiveness of radio campaign efforts and work with EVP of Urban Artist Development to develop best/better practices to achieve department/company goals


* Minimum 10 years of radio promotion management experience
* Strong relationships with radio programmers nationally
* Proven track record of converting airplay into sales
* Passionate music fan with broad knowledge of music landscape
* Exceptional communication and negotiation skills
* Successful candidate will possess a positive attitude, an eagerness to learn and a demonstrated ability to thrive in a fast paced work environment while juggling multiple tasks and priorities 


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