Beasley Media Group announces Patti Taylor has been named Director of Sales at the company’s Detroit-based properties, including 101 WRIF-FM, 94.7 WCSX-FM, 105.9 KISS-FM, 105.1 The BOUNCE and the Praise Network. She will begin her new role immediately.
Taylor most recently served as the General Sales Manager of the Motor City-based radio cluster. Previously, she was Sales Manager at both WCSX-FM and WRIF-FM and worked as a Sales Manager with CBS Radio in Detroit.
“We could not be more excited to have Patti leading our sales effort in Detroit,” said Beasley Media Group Vice President of Sales, Tina Murley. “Patti is collaborative, strategic and extremely well respected. She is exactly what we need to drive revenue for Beasley and for our valued clients.”
“Patti is Detroit through and through,” said Beasley Media Group Detroit Vice President and Market Manager, Mac Edwards. “She knows practically every client on a first-name basis and has earned the respect and appreciation of colleagues through her deep marketing expertise and non-stop energy. We’re very fortunate to have Patti leading Beasley Detroit’s sales efforts, utilizing her creativity and driving our revenue through a ‘Culture of YES’!”
“I’m thrilled for this opportunity to lead the sales efforts for Beasley Media Detroit,” said Taylor. “We have an unmatched team of account executives, market-leading brands, and an impressive suite of products and tools to offer advertisers today. I am truly enthusiastic for what we’ll achieve in 2021 and beyond.”