For publishers, songwriters and rights holders, Shamrock Capital’s latest capital raise is a clear signal that entertainment IP continues to attract serious long-term money. The Los Angeles-based investment firm said Wednesday that it closed a fourth fund with more than $810 million in committed capital, adding fresh firepower to a content strategy that already spans film, TV, music, video games and sports rights.
Shamrock’s Fourth Fund Pushes Its Content Strategy Higher
Shamrock said the new fund is the fourth within its content strategy, which launched in 2015. The firm said the strategy now handles $3.3 billion in assets under management across equity and debt products.
The company said the fund was oversubscribed. It had initially targeted $700 million and drew commitments from pension funds, endowments, foundations, family offices, insurance companies and other institutional investors from the United States, Europe and Asia.
Patrick Russo, partner and member of Shamrock’s executive committee, said the raise reflects “the depth of the expertise and platform we have built at Shamrock.” He said the firm believes the need for “sophisticated, long-term capital partners” has never been greater as content becomes more global, more valuable and more complex to finance.
Music Rights Stay in Shamrock’s Lane
Shamrock is best known in music circles as the firm that sold Taylor Swift her early masters. The company said its strategy has invested across film, TV, music, video games and sports rights, including assets of Metro Boomin and Dr. Dre.
Jason Sklar, partner and executive committee member at Shamrock, said the most valuable content assets are those that fans return to across generations, regardless of how they consume them. He said Shamrock is a long-term investor and that the trust it has earned alongside artists, creators and rights holders is the foundation of its work.
What Shamrock Says Comes Next
Shamrock said it was established as the family office for Roy E. Disney around 50 years ago and now has approximately $7.4 billion in assets under management as of May 11.
Kirkland & Ellis LLP served as legal counsel on the fundraising process, and no placement agent was used. For rights holders watching where capital is going, Shamrock’s latest close shows that investors are still willing to back entertainment IP at scale.
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