The National Association of Broadcasters has escalated efforts to encourage the Federal Communications Commission to deregulate existing broadcast ownership limits. In a comprehensive 87-page comment submitted as part of the FCC’s 2022 Quadrennial Regulatory Review, the NAB asserted that current local radio and television ownership restrictions are outdated and do not align with the realities of today’s media landscape dominated by digital competitors.
The NAB criticized existing ownership rules, which allow a single licensee to own multiple stations, as hindering broadcasters’ ability to compete effectively. The organization argues that these regulations, originally established nearly a century ago, limit broadcasters’ capacity to scale operations, attract investment, and innovate, which is vital for maintaining audience engagement and revenue streams amidst declining radio listenership and advertising revenues.
In its filing, the NAB called for the elimination of ownership caps, asserting that deregulation would empower local stations to enhance programming quality and community service without imposing additional costs on the public. The NAB also highlighted support from smaller operators who view the current rules as barriers to economic sustainability.
As part of the ongoing review process, the FCC is examining local ownership limits and other related rules. The NAB’s push for deregulation comes as the commission, led by a Republican majority, is seen as potentially receptive to reforming regulatory frameworks that impact traditional media. The outcome of this review could significantly alter the broadcasting landscape, affecting everything from local journalism to community engagement.
