Podcast and Programmatic Fuel iHeartMedia Revenue Gains
iHeartMedia reported stronger first-quarter performance, with total revenue reaching $884 million, up 9.6% year over year. The company also reduced its net loss to $95.6...
Tag : programmatic advertising
iHeartMedia to Acquire Triton Digital for $230 Million
iHeartMedia announces $230 million acquisition of Triton Digital, establishing itself as the only company offering complete advertising tech solutions for all audio media formats....
iHeartMedia to Acquire Voxnest
iHeartMedia announces acquisition of Voxnest, the leading podcast marketplace and analytics provider. The deal creates a consolidated platform for podcast advertising and monetization....
Marketron Launches Programmatic Marketplace for Radio Stations
Marketron launches the first working programmatic exchange for radio, rolling out Mediascape Marketplace to 2,900 stations for real-time inventory purchases....
NAB Show 2015: Ad Tech & Media Measurement Innovations
NAB Show 2015 in Las Vegas showcases cutting-edge advertising technology and media measurement innovations for entertainment industry professionals....