Roku Inc. today announced the new Roku® Streaming Stick® designed for streamers who are looking for the ultimate in power and convenience in a sleek, pocket-sized form. Priced at just $CAN 59.99, the latest model of the
popular device has been developed with a focus on performance and features a quad-core processor giving it more processing power than any other pocket-sized stick in the industry. The new Roku Streaming Stick has 8X more processing power than its predecessor to get
consumers to their favorite entertainment fast with smooth and responsive navigation. It’s also the first Roku device to offer private listening through the
Roku Mobile App.
New Roku Streaming Stick: 8X more processing power + private listening through the
Roku Mobile App. #happystreaming
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“The Roku Streaming Stick is one of our most
popular models. Consumers appreciate having access to the complete Roku streaming experience in a portable, low-cost device,” said Sharad Sundaresan, SVP product management for Roku. “The new Roku Streaming Stick takes our
popular experience to the next level with a significant upgrade in power and performance, as well as features that are specifically designed to get people to the entertainment they want to watch quickly and easily whether they’re at home or on the go.”
The New Roku Streaming Stick: Powerful and Portable
Only pocket-sized streamer with a quad-core processor; more processing power than Amazon Fire TV stick and Google Chromecast™
Private listening via a mobile phone or tablet using the
Roku Mobile App for iOS and Android™ devices
Dual-band MIMO wireless for great connectivity
Included remote for easy navigation and control
Small, sleek design makes it simple to move between TVs in the home or use while traveling
Cast video from Netflix and YouTube mobile apps directly to the TV
Control with
Roku Mobile App for iOS and Android - play personal video, photos and music on TV using the Play On Roku feature
Hotel and Dorm Connect for easy connection to wireless networks away from home
The new Roku Streaming Stick runs Roku OS 7.1, the latest version of the company’s operating system, also announced today. Roku OS 7.1 enhances the
search and discovery experience by adding new categories within Roku Feed that enable customers to view
popular TV Shows and Movies in one place. Similar to the existing
Movies Coming Soon feature,
consumers can now easily view these new categories to discover
popular movies and TV shows across a variety of streaming
channels on the Roku
platform. They can then choose to watch a
popular movie or TV show immediately, or Follow it in the Roku Feed to receive automatic updates when the availability or price changes, or the movie or TV show becomes available to watch for free.
Additionally, a feature available exclusively for the new Roku Streaming Stick enables
consumers to use the
Roku Mobile App for iOS and Android on their phone or tablet to listen through wired or wireless headphones. The
Roku Mobile App offers a companion experience and can act as a remote control, enable voice
search or provide an on-screen keyboard. Consumers can use the Play On Roku feature within the app to stream their personal videos, music and photos to the TV using the Roku Streaming Stick.
A Complete Streaming Entertainment Experience
The new Roku Streaming Stick provides
consumers with the complete experience of the Roku streaming
platform in a small device. Consumers in the US have access to more than 2,000 streaming channels, including 100,000 available movies and TV episodes. Unlike its competitors, Roku offers a comprehensive and unbiased universal
search feature that looks across top streaming
channels to return
search results. In addition, the Roku Feed is a first-of-its-kind discovery feature that lets
consumers know when favorite entertainment, such as movies and TV shows, becomes available for streaming – and at what price.
Ultimate Portability
The new Roku Streaming Stick is smaller than the previous version and has a compact, sleek design that makes it the ideal streamer for virtually any HDMI® enabled
TV including wall-mounted flat screen TVs. Whether they want to move it between multiple TVs in the home, take it with them to a friend’s house, or pack big entertainment into their vacation; the Roku Streaming Stick makes it easy for
consumers to stream wherever they go.
The new Roku Streaming Stick also includes the Hotel and Dorm Connect feature to make it easy for
consumers to connect to wireless networks that require sign-in through a web browser like those commonly found in hotel rooms, college dorms and other public locations. Consumers simply connect their Roku device to the password-protected network, sign-in with their login credentials using the browser on their mobile phone, tablet or laptop, and they’re ready to start streaming.
Availability
The new Roku Streaming Stick will be available later this month from Best Buy, London Drugs, Staples, Walmart, Amazon.ca, Shop.ca and others for an MSRP of $CAN 59.99.
Roku OS 7.1 is available on the new Roku Streaming Stick. It will be rolled out to all other current-generation Roku players through a software update that is expected to be completed this month. The update is expected to be rolled out to Roku TV™ models shortly after. The latest version of the
Roku Mobile App for iOS and Android is available for download today.
In addition to introducing new features for consumers, Roku OS 7.1 includes a number of
platform updates and new software development kit (SDK) tools for Roku developers. Information for developers can be found on the Roku Developer Blog.
About Roku OS
At the heart of the Roku streaming
platform is the Roku OS, a powerful operating system purpose-built for the
TV screen rather than being adapted from an existing mobile OS. Designed to run on affordable streaming players and smart TVs, the Roku OS gives
consumers a superior entertainment experience while enabling channel developers to effectively grow and monetize their audiences through advanced development, billing, and advertising tools. Using the Roku SDK, content providers can quickly develop custom streaming
channels and deliver content to millions of devices worldwide. Roku Billing offers seamless, one-click subscription to certain Roku channels, streamlining users' access to content, while accelerating developers’ user acquisition efforts. Roku's Ad Framework enables advertisers to reach Roku’s large audience of
TV streamers with sophisticated advertising tools, while helping developers bring more, free, ad-supported content to Roku users.
About Roku, Inc.
Roku is the creator of a
popular streaming
platform for delivering entertainment to the
TV. Roku streaming players and the Roku Streaming Stick are made by Roku and sold through major retailers in the U.S., Canada, the U.K., the Republic of Ireland, France and Mexico. Roku licenses a reference design and operating system to
TV manufacturers to create co-branded Roku
TV models. Under the Roku Powered™ program, Roku licenses its streaming
platform to Pay
TV providers around the world who want to use the Internet to deliver entertainment services through streaming players. Roku was founded by Anthony Wood, inventor of the DVR. Roku is privately held and headquartered in Los Gatos, Calif., U.S.
Roku and Streaming Stick are registered
trademarks and Roku
TV and Roku Powered are
trademarks of Roku, Inc. in the U.S. and in other countries. All other
trademarks and registered
trademarks are the property of their respective owners in the United States and/or other countries.
