As we reflect on the past two years since the Pepsi NFL Anthems program expanded in 2023, it’s evident how the music and sports industries have come together to create an unforgettable blend of passion and entertainment. The program, which is a national campaign, has been breathing life into originally created anthems for seven NFL teams the league. Grammy Award-winning Aerosmith and Lenny Kravitz were the latest additions, bringing their unique sounds to the table. Their anthems, “Like a Jet” and “Legendary Child – Patriots Anthem,” continue to unite fans and heighten the excitement the games. Let’s dive into the ongoing impact and success of this unique collaboration.
Pepsi NFL Anthems Program
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Featured Artists
The new tracks are currently available for free download at www.PepsiAnthems.com, and join originally created anthems by Kid Rock (Detroit Lions), Kelly Clarkson (Dallas Cowboys), Ice Cube (Oakland Raiders) Travie McCoy (New York Giants), as well as a Wiz Khalifa remix of “Black and Yellow” (Pittsburgh Steelers).
Artists’ Reactions
“This is a program the band and I were excited to get behind as it is a true representation of our allegiance to the New England Patriots and the city of Boston,” said Aerosmith front man Steven Tyler…
Advertising Campaign
To further bring the Pepsi NFL Anthems program to life, Pepsi has created seven :30 spots that celebrate each of the original anthems, the fans’ passion for their teams and a variety of authentic in-game footage…
Continuing the Program
The Pepsi NFL Anthems program will continue to come to life a breadth of channels, including broadcast, digital, retail and in-stadium activations…
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