In the ever-evolving world of music and spirits, The House of Martell, known for its 305-year legacy of crafting exquisite Cognacs, has successfully teamed up with the -winning musicians, The Roots, for The Vanguard Series. This series is a collection of collaborative events that celebrate success, craft, and culture. Amid the backdrop of St. Louis, Detroit, Atlanta, and Chicago, the Vanguard Series is set to captivate audiences with vibrant DJ events and concerts, featuring the unique blend of music and craft that Martell and The Roots are renowned for. As we venture further into 2025, this fusion of music, culture, and superior cognac continues to set a high bar for excellence and quality.
The Vanguard Series
The Vanguard Series is a platform to celebrate this success, while experiencing the exceptional Martell portfolio.
The Legacy of Martell
From its inception in 1715, Founder Jean Martell elevated and produced one of the most well-respected spirit brands in the world. Martell has continued to set the standard for excellence and quality by perfecting its approach to producing superior products.
The Roots and The Vanguard Series
The Vanguard Series, with the help of The Roots, continues to push the standards of everyday men and women by sharing the in culture and craft.
Event Highlight: The Vanguard Series DJ Events
The Vanguard Series DJ events with Questlove have begun. Fans of Martell will live concerts and culinary events and will have the opportunity to taste and the Martell portfolio like never before.
The Vanguard Series: A Unique Partnership
“The Vanguard Series is a sequence of curated events meant to refine your taste with a fine and well balanced cognac,” said Wayne Hartunian, Vice President, Scotch &” target=”_blank”>; Cognac, Pernod Ricard USA. “What makes The Vanguard Series such a special partnership with Martell, is that we are able to combine the art and craftsmanship behind our music along with our favorite cognac,” said Questlove of The Roots.
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