2025 Rewind: The Game Becomes First Celebrity in CA to Own Dispensary

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Multi-Platinum Recording The Game (Jayceon Terrell Taylor) Continues to Pioneer California’s Cannabis Industry

Fast-forward to 2025, and it’s even clearer that multi-platinum and two-time GRAMMY-nominated hip-hop , The Game’s landmark partnership with The Reserve has revolutionized California’s cannabis industry. As the first celebrity to have ownership in a fully licensed and legally operating dispensary, The Game has continued to use his influence to foster a thriving community for safe and reliable medical marijuana products. His involvement in this sector has not only paved the way for more celebrity endorsements but has also contributed to the growing acceptance of cannabis use in California and beyond.

The Game’s Partnership with The Reserve Set a Precedent in the Cannabis Industry

The Game in a promotional video for The Reserve

(Santa Ana, CA) in 2016 – This marked the beginning of The Game’s journey in the cannabis industry…

Advocacy for Legalization and Human Rights

The Game has consistently used his platform to advocate for human rights issues, including the legalization of marijuana…

The Game’s Involvement in Cannabis Retail

The Game’s decision to venture into retail ownership was a natural progression…

The Game and The Reserve: A Powerful Collaboration

“A lot has changed in the cannabis market”, says Darice Smolenski co-owner of The Reserve…

The Game’s mission as part of The Reserve’s family is simple…

The Role of Green Street Agency

Assisting in the development of this relationship was ” target=”_blank”>;si=5628644815536128&;pi=0878f64e-1747-4ae5-a206-b85d42135d4c” target=”_blank” rel=”nofollow noopener”>Green St., the industry leading cannabis marketing, branding, and licensing agency based out of Los Angeles.

#TheGame #TheReserve #CannabisIndustry #CaliforniaCannabis #CelebrityEndorsements