As we journey through the dynamic digital landscape of 2025, Emmis Communications Corporation (Nasdaq: EMMS) continues to innovate and expand, leveraging its partnership with Flexco, a owned by renowned Emmis personality, Funkmaster Flex. This joint venture aims to create a network of owned and operated digital platforms featuring Emmis’ popular personalities. With Flex’s successful digital platforms and Emmis’s investment, there’s a lot to look forward to in the realm of digital and news content. Let’s delve into the details of this innovative partnership.
Joining Forces: Emmis and Flexco
One of the most recognizable figures in radio, Flex has garnered a substantial online and mobile audience with his ventures, InFlexWeTrust.com and the DJ Funk Flex Mobile app. Collaborating with other high-profile personalities in New York and other Emmis markets, he aims to cultivate similar digital footprints.
Expanding Digital Presence
Emmis is determined to develop a network of sites, apps, and social networks that provide unique entertainment and news content. This aligns with the preferences of young audiences and advertisers. Flex has already set the groundwork with the launch of AngieReview.com for Angie Martinez, Afternoon Drive Personality on Hot97, ThatsEnuff.com for DJ Enuff on Hot 97, and a digital project in the works for Hot97’s morning show personality Ebro Darden.
Future Prospects
“We’re thrilled to invest in Flex’s digital assets and work closely with him to continue to innovate in the digital space,” declared Patrick Walsh, CFO, COO, and Emmis Radio Division President. The partnership between Emmis and Flexco, where Emmis holds a 40% ownership, is set to rapidly expand the digital content offering for their passionate fans and advertisers.
Flex believes that the digital age has transformed how personalities and DJs engage with listeners and music fans. He views this partnership as a stepping stone to turn their brands and personalities into a formidable digital here” href=”https://radiofacts.com/tag//”>.
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