WHAT? Kizart Media Partners acquires Power of Urban Radio and Power of Hispanic Radio trade-marks

[ad#ad-250]Chicago- Kizart Media Partners has acquired The Power of Urban Radio and The Power of Hispanic Radio trade-marks from the bankruptcy liquidation of the Interep Radio assets.
“Business acquisitions aren’t suppose to impact you emotionally, but this one is both emotional and gratifying”, said Sherman Kizart, Managing Director of Kizart Media Partners.  “Having  spent  the last decade building the remarkable brand  identity and equity of The Power of Urban Radio makes its acquisition  extremely special  for me personally and the growth of Kizart Media Partners.
For more than a decade, Kizart was the driving force behind The Power of Urban Radio Symposium in his former role as Senior Vice President/Urban  Marketing  of  the now defunct Interep  Radio Sales.  This annual event would bring together the country’s leading national marketers, their general market and multicultural ad agency partners, and executives from the leading urban broadcasters in the country. The purpose of the  event  is to discuss the strategic importance of the $800 billion African American consumer market and segue into how marketers and their agencies use Urban Radio as a primary tactic to target African American consumers. The Power of Hispanic Radio was born out of the very successful model of The Power of Urban Radio.  “The Power of Hispanic Radio was just beginning to hit its stride when  Interep  hit its financial hurdles”.  Ramping it  up with the proper focus and the best strategic partners will enable it to build a strong track record with advertisers, agencies, and broadcasters alike’’ remarked Kizart.
The Power of Hispanic Radio is a natural extension and compliment of the strategic media marketing assets for the growth of Kizart Media Partners.
“In today’s very challenging economy, Marketers and their agency partners have a greater need and know  how  to strategically align their brands and services  to African American and Hispanic consumers .” The Power of Urban Radio and Power of Hispanic Radio will provide advertisers, marketers, and broadcasters with critical insight, perspective, and direction to these very important consumer groups,” added Kizart. For more information, please contact Sherman  Kizart , Managing Director/ Kizart  Media Partners, shermankizart@att.net  or (312)-421-4803.