RCA Inspiration appoints entertainment marketing executive Damon Williams as their new Vice President of Marketing, where the industry veteran will join the Nashville-based label in spearheading marketing initiatives for their award-winning diverse roster – which includes hitmakers Kirk Franklin (Fo Yo Soul), Travis Greene, Israel Houghton, Donald Lawrence, Le’Andria, Donnie McClurkin, Jason Nelson, Marvin Sapp, Tasha Page-Lockhart (Fo Yo Soul), The Walls Group (Fo Yo Soul), William Murphy, Deon Kipping, Koryn Hawthorne and more. In a career spanning twenty years shaping the brands of top-notch artists and award-winning entertainment projects, Williams returns to the Sony Music fold in this new role with RCA Inspiration, where he will drive RCAI’s continued growth supporting ground-breaking talent and new releases slated for 2018.
Phil Thornton (RCA Inspiration, Senior Vice President and General Manager), says: “I am thrilled to welcome Damon Williams to our team here at RCA Inspiration in Nashville as the new VP of Marketing. I have known Damon for many years, and in working together on numerous projects in the past I am looking forward to continued collaboration with Damon joining the rest of our team, bringing his wide-ranging experience and creative ideas to highlighting the incredible artists and new records we have coming out for 2018.”
Helming projects that have taken him across the country, Damon Williams lands in Nashville following label stints with Entertainment One Music, Music World Entertainment, and Sony BMG, where his creative strategies and brand-building expertise have included multi-platform marketing campaigns, overseeing photo and video shoot projects, creative design, merchandise, special events and more, working with artists such as Shirley Caesar, Yolanda Adams, Ricky Dillard, Kirk Franklin, Marvin Sapp, John P. Kee, Vickie Winans, Trin-i-tee 5:7, among many others.
Beyond music, Williams has also taken his sought-after experience in marketing, branding, and creative conceptualization to promoting faith-based entertainment, corporate clientele and multi-cultural projects ranging across film, television, and literary properties. His work in recent years marketing various network and film projects includes HBO’s “Game of Thrones,” Oxygen’s “Preachers of LA,” “Preachers of Detroit,” and “Fix My Choir,” and the acclaimed films 12 Years A Slave and Black Nativity for Fox Searchlight Pictures. A native of New York, Damon Williams is a dual-degree graduate of Syracuse University and as a freelance writer, has also published articles in various Gospel and industry publications.