Philadelphia, PA- On Wednesday, April 1, 2009 at 10 AM (EST) 100.3 The Beat pulled off the biggest prank in history! Read more: Radio Facts Legacy 30th Anniversary Issue.
100.3 The Beat on air personality, Poochman, convinced thousand s of listeners that Chris Brown and Rihanna had gone through intensive counseling and reconciled. As a result they would be married April 24th at Rihanna™s home island of Barbados. The Beat offered one lucky listener 2 First Class tickets to Barbados, Hotel Accommodations at a luxurious resort for 4 days and 3 days, Limo service for the day and $5,000 in spending money to attend Ŕthe wedding of the year.
After receiving over 2,000 entries via, 1003thebeatphilly.com, Poochman chose one Ŕlucky listener. The shock to the listener and the thousand s of Philadelphians tuned in was that Ŕthe wedding of the year was in fact  an April Fools prank concocted  by ŔThe Bossman, Radio One Philadelphia Operations Manager, Elroy Smith.
ŔThe phone lines were on fire. We even got a call from another radio station in New York inquiring how we got the promotion. The website was active allowing us to expand our database. This is something we would do on the appropriate day, we would never make fun of our listeners on any other occasion, states Elroy Smith, Radio One Philadelphia Operations Manager.
Once revealed, as a consolation, Poochman offered the listener $100 for being a good sport.
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