Radio One Philadelphia’s General Manager Ezio Torres announced today that Hip Hop 103.9 FM began its transition from the 103.9 FM to its new dial frequency – 100.3 FM. Paris Nicole led the transition with the broadcast of her show at 10:00 am, and all of the featured personalities and shows including the Morning Hustle (6am-10am), Paris Nicole (10am-3pm) The QuickSilva Show with Dominique Da Diva (3pm-7pm) and DJ Bran (7pm-12am) will follow throughout the week.
Radio One Philadelphia Station Manager, Ezio Torres stated, I’m excited about the updates to our Philadelphia Urban One cluster as this allows the audience and reach of each of our stations to expand.” “I am very excited to have 103.9 upgraded to a stronger signal,” said Paris Nicole, Program Director of Radio One Philadelphia’s 100.3 R&B and Hip Hop. “This will take our station and our amazing lineup to the next level with the latest R&B and Hip Hop, which will now be heard on 100.3.”
To accommodate the transition of all the radio programs this week, 100.3 R&B and Hip Hop will simulcast on both the 103.9 and 100.3 frequencies to make listeners on both stations aware that the full transition will be made by Monday, November 23. Jay Dixon, acting Operations Manager and mid-day personality on Classix 107.9, will oversee the transition and updates along with Paris Nicole, who will work with the new 100.3 FM and continue to manage Praise 107.9 HD2 and Classix 107.9.
The station will merge the hip hop and R&B music formats, adding songs and elements that were played on both frequencies. 103.9 will add R&B music and 100.3 will add more mainstream Hip Hop. Fans of the Rickey Smiley Morning Show, the DL Hughley Show and Al B Sure in the evenings can now hear them on WRNB HD-2. Also, Urban One will launch a dedicated website and stream those shows at their regularly scheduled times as well.
“We’ve got a fierce team that’ll bring Philly an R&B and Hip Hop radio station like no other. Paris and her crew have been bringing the heat on 103.9, and now this move to 100.3 is the winning formula we need right now,” said Jay Dixon, Acting Operations Manager of Urban One Philadelphia. “Rickey Smiley, DL Hughley will still bring the fun and laughter to WRNB HD-2, and we’re adding Love R&B with Al B Sure weeknights, giving Philly a complete young adult R&B listening experience they can enjoy 24/7!”