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Fall 2007 SIP Forms Due Back to Arbitron, Monday, August 20, 2007

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This is a reminder that all completed Fall 2007 Station Information Profiles are due back to Arbitron on Monday, August 20, 2007 from radio stations that appear within the markets that Arbitron will measure in the Fall 2007 Survey.

Stations must confirm or correct the information on the pre-printed forms for the simulcasting information to be carried forward.

When completed and returned, the packet advises Arbitron of the station’s current facilities, station name, call letters, broadcast times, frequency and format. Arbitron uses this information for the editing of returned diaries and the lead-in pages for local market reports.

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