By the numbers: Radio ranks Season 7’s finalists – Idol Chatter – USATODAY.com

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What’s the difference between winning american idol and simply placing? It’s massive when it comes to radio airplay. I’ve been playing around with Mediabase numbers all week, trying to find the different stories they can tell. And this one's a doozy: I’ve ranked last season’s 12 finalists according to the radio play they’ve received. Naturally, David Cook, David Archuleta and Kristy Lee Cook outpace the other nine, since they had major-label record deals and a corresponding level of promotion. But the amount of fall-off between the not-really-successful Cook and the next-most-played finalist is simply staggering.

By the numbers: Radio ranks Season 7’s finalists – Idol Chatter – USATODAY.com.